Communication

"Communcation Should Drive Action"

A PtT Leader is a Masters Communicator

Effective Communication is achieved when your audience gains understanding and takes action.

“How well we communicate is not determined by how well we say things, but how well we are understood.”

- Andrew Grove
“Excellent communication doesn’t just happen naturally. It is a product of process, skill, climate, relationship, and hard work.”
- Pat MacMillan
Principle Summary

Many utilize verbal or written communication in its selfish form where their focus is on what others should have heard. In business, leadership and in complex relationships it is surprising the norm for words to be exchanged but alignment remains elusive. As a PtT Leader you cannot fall into the trap of selfish communication since it only leads to frustration and limits your ability to influence collaboration and success. Take the time to understand how to use verbal, written & Non-verbal communication to its fullest to drive action.

MILK

Communication Lesson

Communication Improvement Quick Lessons

To accomplish anything important you and your team must be able to be affective communicators. These 4 lessons are effective MILK for you and your team.

Videos

MEAT

Books

Oct 2025 Focus

Time Over Target

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Communication Improvement Lesson #1

Communication Improvement Lesson #2

Communication Improvement Lesson #4

Presentation Strategy

“Time Over Target”

Adopt a tried and true communication strategy that will help you quickly communicate your topic, set a future and drive ACTION

Steps

1) Don't Burry the Lead

Begin your presentation with either DISPLEASURE or SATISFACTION. Quickly share the heart of the topic.

If you are working an issue you want everyone in the audience to feel the urgency needed for resolution. 

If you have good news, disarm your audience out the gate by sharing the positive news.  

Everyone loves this part.

Paint the future that we want to see. Communicate what the goal is and when we would like to see it completed.

The key is you cannot dwell on the final state since there are many steps that need to occur before that can be realized. 

Walk through what action has taken place. This section is practical, so only discuss on going action that you or the team are taking to move towards the future. 

*** Skip this Step if you are Presenting a New Idea ***

Most people dwell on the Future and do not focus on the steps required to make progress. But a future without a strong next step leaves a perception that you are selling a dream. 

Leadership wants to see the next step(s) that will lead to success. So frame your presentation to quickly flow through steps 1-3 and spend the majority of your time walking through your next immediate step. 

Make sure that the step is not too large, you should be able to close out your next step in days or a few weeks. 

Communication Improvement Lesson #1

MEAT Description

“For everyone who lives on milk is unskilled in the word of righteousness, since he is a child. But solid food is for the mature, for those who have their powers of discernment trained by constant practice”  (Hebrews 5:13-14, ESV)

Meat symbolizes the solid food of deeper features of a lesson. The difference is not in kind of truth, but degree of depth. The information that is contained in the Meat category for the PtT principles is prepared for the mature consumer that is aware that it takes time and effort to understand, practice, master, and then coach others.

Avoid stunting your leadership growth with a liquid only diet, be willing to sacrifice more time-consuming denser media (ie books / etc.). Commit to being vulnerable enough to evaluate yourself, identify the opportunities for change and then live out leadership principles.